Бизнес-книги

Designing B2B Brands. Lessons from Deloitte and 195,000 Brand Managers

The Principal. Three Keys to Maximizing Impact

Mobile Marketing. An Hour a Day

Modern Security Analysis. Understanding Wall Street Fundamentals

Lead with Wisdom. How Wisdom Transforms Good Leaders into Great Leaders

Investing In Islamic Funds. A Practitioner's Perspective

Bounce Forward. How to Transform Crisis into Success

Laddering. Unlocking the Potential of Consumer Behavior

Elevate. The Three Disciplines of Advanced Strategic Thinking

Mind Over Markets. Power Trading with Market Generated Information, Updated Edition

Content to Commerce. Engaging Consumers Across Paid, Owned and Earned Channels

Data Smart. Using Data Science to Transform Information into Insight

Insurance Fraud Casebook. Paying a Premium for Crime

Brief. Make a Bigger Impact by Saying Less

Profit & Purpose. How Social Innovation Is Transforming Business for Good

Internal Audit Quality. Developing a Quality Assurance and Improvement Program

Disciplined Entrepreneurship. 24 Steps to a Successful Startup

Big Data Marketing. Engage Your Customers More Effectively and Drive Value

Health Analytics. Gaining the Insights to Transform Health Care

Merger Arbitrage. How to Profit from Global Event-Driven Arbitrage

Killer Analytics. Top 20 Metrics Missing from your Balance Sheet

Big Data. Understanding How Data Powers Big Business

Property Finance. An International Approach

Lessons from Frankenstorm. Investing for Future Power Disruptions

Seasonal Sector Trades. 2014 Q1 Strategies

Procurement 20/20. Supply Entrepreneurship in a Changing World

At Zero. The Final Secrets to "Zero Limits" The Quest for Miracles Through Ho'oponopono

Combat Finance. How Military Values and Discipline Will Help You Achieve Financial Freedom

Exposing Fraud. Skills, Process and Practicalities

Frontier. Exploring the Top Ten Emerging Markets of Tomorrow

What Great Brands Do. The Seven Brand-Building Principles that Separate the Best from the Rest

Romancing the Brand. How Brands Create Strong, Intimate Relationships with Consumers

Dim Sum Bonds. The Offshore Renminbi (RMB)-Denominated Bonds

Lead Positive. What Highly Effective Leaders See, Say, and Do

High-Payoff Strategies. How Education Leaders Get Results

Startup Leadership. How Savvy Entrepreneurs Turn Their Ideas Into Successful Enterprises

The Lean Enterprise. How Corporations Can Innovate Like Startups

Connected CRM. Implementing a Data-Driven, Customer-Centric Business Strategy

Bond Math. The Theory Behind the Formulas

Markets for Managers. A Managerial Economics Primer